hudson FLAGSHIP STORE

Hudson News has made its reputation as a value-driven international brand focused on customer needs. After 25 years of service, they looked to revitalize the brand’s image to reflect changing market trends.

I led the re-design team who created the winning concept, which focused on promoting change and innovation in travel retail. The new design is modern, streamlined, and incorporates technology to enhance shop-ability.

I worked with Millworkers, Signage Vendors, and Lighting Specialists to prototype custom design elements. The concept is now being rolled out nation-wide, beginning with a flagship store in Seattle that I managed through all phases of the design-build process.


Sketchup prototype walkthrough

 
 

Sketchup Prototypes

Fixture Details

flagship store